Accounting that moves at the pace of your business.
We combine expert financial support with clear communication, fast turnaround times, and a proactive approach that actually helps your business grow.
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About Us:
AMA is a modern accounting firm built for founders who expect more.
We provide fast, structured, and fully remote financial operations for startups and small businesses across the UK and US.
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Hi I'm Alexander Mason,
I started AMA because I’ve witnessed firsthand how frustrating it is to run a business without clear financial support. Unanswered emails, messy records, missed deadlines, I saw a gap in the market for an accounting service that truly respects your time and understands your pressure as a founder.
At AMA, we’ve built something different. I work closely with a small team of trusted specialists to deliver clean books, regular reporting, fast replies, and zero confusion. Everything we do is designed to reduce stress, increase clarity, and keep your business financially sharp, from bookkeeping and VAT to year-end accounts and system design.
In today’s world, trust and security matter more than ever. That’s why we treat your data with the same level of care we’d expect for our own, nothing rushed, nothing missed. With a global team, UK oversight, and a personal, responsive approach, AMA delivers top-tier service without the corporate fluff.
Founder, Managing Director & Your Dedicated Accounting Expert
Alex Mason.
The people behind your numbers, dedicated to making your finances feel simple, not stressful.
While Alexander is your main point of contact and leads all client work, he’s supported by a small, highly accredited team of accounting specialists. Each member brings deep expertise in their field, from bookkeeping and payroll to VAT and tax compliance.
This trusted team steps in when needed to ensure every client receives consistent, high-quality service with zero errors. They share AMA’s core values of accuracy, efficiency, and clear communication, all working together to deliver accounting you can rely on.
Alexander Mason
Jade Knight
Dawn Parsons
Founder & Managing Director
Marketing Director
Senior Bookkeeper
Alexander Mason brings over a plethora of hands-on experience in finance, having worked his way up from Finance Assistant at WoolOvers to Chief Accountant at a leading Canary Wharf-based accounting firm.
Along the way, he’s managed everything from day-to-day bookkeeping to complex year-end accounts for businesses of all sizes. His background spans both industry and practice, giving him a 360° view of what clients really need — clarity, reliability, and no jargon. At AMA, Alex leads with that same practical, detail-first approach, supporting business owners with confidence and calm.
Jade Knight is the strategic mind behind AMA’s marketing. She began her career in agency-side marketing and went on to become Creative Director for a bestselling beachwear brand on ASOS, before transitioning into the finance sector, where she became Marketing Director at a prestigious Canary Wharf accounting firm. There, she led full-scale brand and growth campaigns, delivering measurable results across paid media, content, and client acquisition.
Alongside her role at AMA, Jade also runs her own marketing agency, By Jade Knight, where she supports brands across the UK with social media strategy, content creation, and paid advertising. At AMA, Jade leads all marketing activity, helping clients cut through the noise with messaging that’s clear, credible, and built to convert.
Dawn keeps the engine running at AMA. With years of hands-on experience and a meticulous approach to detail, she ensures every client’s bookkeeping is delivered with accuracy, consistency, and calm control. Before joining AMA, Dawn successfully ran her own clothing shop in Dorset for over a decade, an experience that gave her deep, real-world knowledge of business finance. From managing staff and suppliers to handling payroll, VAT, and end-of-year accounts herself, she built a strong foundation in bookkeeping by doing it all first-hand.
This practical background gives Dawn a unique understanding of the pressures small business owners face. She’s not just focused on numbers, she’s focused on what they mean for day-to-day operations, growth, and peace of mind.
Meet The Leadership Team:
We start with a direct conversation, no sales team, just the founder. You’ll walk us through your business, your challenges, and what success looks like to you.
Initial Call with our founder
Tailored Proposal
Your Decision, Your Timeline
How It Works:
No hassle. No pressure. Just clarity.
Getting started with AMA is simple by design. Here’s how it works:
Based on your needs, we’ll send a clear, structured proposal, including scope, pricing, and next steps. No pressure, no upselling, just straight answers.
Your Decision, Your Timeline
Initial Call with our founder
Tailored Proposal
How It Works:
No hassle. No pressure. Just clarity.
Getting started with AMA is simple by design. Here’s how it works:
Take your time to review. When you’re ready, we’re ready. We’ll guide you through a smooth handover and get to work fast — no disruption, full clarity.
Initial Call with our founder
Tailored Proposal
Your Decision, Your Timeline
How It Works:
No hassle. No pressure. Just clarity.
Getting started with AMA is simple by design. Here’s how it works:
Trust
We believe in building long-term relationships based on reliability, consistency, and honest communication.
Transparency
No hidden fees, no vague answers. We keep everything clear, open, and easy to understand.
Accuracy
We understand details matter. We’re committed to getting things right the first time, every time.
Support
We’re here to support your growth, answer your questions, and ease the pressure.
